Pratt Institute Brand
associate creative director
with Erin Cave (design), Rory King (design), Daniel Terna (photography), and Mats Håkansson (creative direction)
For six years I had the pleasure of gently, but firmly, nudging the brand identity of Pratt Institute toward a more contemporary aesthetic. This included photography, video, websites, and printed materials that supported the admissions, fundraising, and various academic departments.